Blob Coffee
Pre-Revenue · Seed 2026
SLIDE 01 // OVERVIEWExecutive Summary
Seed Stage · Pre-Revenue
The Modern Cold Brew Concentrate Revolution

Blob Coffee.

“Cafe-grade taste, concentrated for the everyday.”

The Value Proposition

Premium single-origin concentrated cold brew engineered to deliver authentic barista quality at home or on the go—without the 20-minute prep, bulky machinery, or ₹300 cafe price tag.

Packaging250ml CanRecyclable Alum.
Shelf Life9 MonthsAmbient Stable
PreservationZero Chem.Nitrogen Flushed
Capital Ask₹30 LakhsMicro-Mfg Setup
Single-OriginConcentrate
Blob Coffee 250ml Aluminum Can — Premium Cold Brew
Blob Cold Brew Can250ml
Zero Preservatives·Ambient Stable·Slow Percolated
SLIDE 02 // THE TEAMLeadership & Domain Authority
8+ Years F&B Pedigree

Operator Grit Meets
Coffee Science.

Blob Coffee is founded by an industry insider who bridges deep culinary business discipline with the science of cold coffee extraction.

Sumit Sharma - Founder of Blob Coffee
Founder
Udaipur, Rajasthan

Sumit Sharma

Founder & Beverage Architect

8+ years operating a profitable F&B venture with deep technical expertise in brewing dynamics and coffee tasting.

8+ Years F&B Venture Founder

Running a successful food venture for 8+ years, mastering unit economics, food safety compliance, and team operations.

Certified Barista & Coffee Enthusiast

Deep technical knowledge of bean terroir, roasting curves, grind geometry, and cold solubles extraction rates.

Beverage Consultant

Specializing in Brewing Methodologies, beverage stabilization, and Sensory Coffee Tasting calibration.

Specialty: Cold Percolations Bootstrapped Discipline

Brewing Methodology Mastery

Proprietary extraction calibration ensuring maximum TDS (Total Dissolved Solids) without the bitterness or astringency common in hurried industrial brews.

0% Oxidation Formula

Chemical-Free Preservation

Formulated with zero synthetic preservatives. Nitrogen flushing naturalization allows 9-month shelf life without refrigerated cold-chain costs.

Clean Label Integrity

Micro-Manufacturing Setup

Built an efficient ₹30 Lakh micro-manufacturing facility design that eliminates contract packager margins and guarantees batch-level quality control.

50% Gross Margins

Founder Alignment

Sumit is personally executing recipe crafting, machine setup, corporate sales outreach, and pilot fulfillment for total accountability.

Full-Time Dedication
SLIDE 03 // THE PROBLEMMarket Inefficiency
The Daily Coffee Trade-Off

A Daily Habit Broken by
Bad Trade-Offs.

Every day, millions of coffee lovers are forced to choose between wasting time, burning money, or drinking subpar instant coffee.

OUT-OF-HOME CAFESEXPENSIVE

Expensive & Inconvenient

Adds substantial recurring cost and transit friction to a daily biological habit. Not feasible for multiple cups a day.

Metric₹250 - ₹400 / cup
Friction+25 min detour daily
MANUAL HOME BREWSLOW

Slow & Laborious

Requires expensive gear (burr grinders, aeropress, scales), prior planning, and messy wet grounds before your morning brain even functions.

Metric15 - 20 mins prep
FrictionMessy grinders & cleanup
INSTANT COFFEESCOMPROMISED

Compromised Flavor

Trades away the nuanced acidity, crema, and terroir of specialty coffee for artificial convenience. Fails discerning palates.

MetricBurnt & astringent
FrictionHeavily processed powder
The Solution

The Fourth Option: Blob Coffee.

Blob Coffee eliminates the traditional three-way trade-off by concentrating authentic single-origin cold brew into a ready-to-pour 250ml aluminum can.

No waiting or queueing (Ready in 5s)
Zero expensive equipment or messy cleanup
100% Cafe-grade taste, uncompromised
SLIDE 04 // PRODUCT SPECIFICATIONSEngineering & The Ritual
250ml Aluminum Can

Precision Packaging.
Zero Compromise.

Formulated to solve both taste and retail logistics simultaneously through nitrogen preservation and concentrate formulation.

Single-Origin Arabica
Nitrogen Flushed
Blob Coffee 250ml Premium Cold Brew Aluminum Can
Blob Cold Brew
250ml·9-Month Shelf Life
Packaging Format

250ml Sleek Can

100% Recyclable sustainable aluminum, lightweight & durable.

Natural Preservation

Nitrogen Flushed

Displaces oxygen at canning point. Zero artificial preservatives added.

Ambient Shelf Life

9 Months Stable

Zero cold-chain dependency for transport, storage, or retail dark stores.

Coffee Sourcing

Single-Origin Arabica

Ethically sourced high-altitude beans calibrated for cold extraction.

The Mechanism

How It Works

Fast, repeatable, cafe-grade pour in 5 seconds
01Step 1

Single-Origin Selection

START WITH PREMIUM BEANS

Handpicked specialty coffee beans roasted precisely to unleash rich cocoa, hazelnut, and citrus notes without harsh pyrolysis.

02Step 2

Slow Cold Percolation

CONCENTRATE FOR MAXIMUM SPEED

Extracted over 18 hours using chilled micro-filtered water to create a high-solids, smooth concentrate without thermal degradation.

03Step 3

Instant Cafe Serve

POUR AT HOME OR ON THE GO

Snap open the nitrogen-sealed can and pour directly over ice, splash chilled water for Americano, or blend with oat/dairy milk for a silky latte.

SLIDE 05 // MARKET & COMPETITIVE LANDSCAPETAM & Positioning Moat
₹3,200 Cr Addressable Market

Capturing a
₹3,200 Crore Category.

India’s ready-to-drink and specialty cold brew market is accelerating rapidly as urban consumers transition from sugar-laden instant coffees to single-origin black brews.

Reference Addressable Market (SAM)
₹3,200 Cr
RTD, Cold Brew & Premium Daily Coffee

Competitive Advantage Matrix

How Blob Coffee out-positions legacy RTD and manual brew brands

Category FeatureBlob Coffee (Our Moat)Blue TokaiSleepy Owl
Packaging Format
250ml Aluminum Can
Glass Bottles / TetraBrew Bags / Paper Cartons
Shelf Life Stability
9 Months Ambient (Zero Cold Chain)
Short Cold-Chain DependentAmbient but requires manual water steep
Preservation Tech
Nitrogen Flush (0 Preservatives)
Pasteurized / ChilledDry coffee sealed bags
Ready Time
Instant (5 Seconds)
Instant ready drink12-18 Hours steeping required
Gross Margin Profile
50% Target Margin (Micro-Mfg)
High Capex & Co-pack heavyModerate FMCG margins
Quick-Commerce Dark Store Fit
High (Compact, Ambient, No Chiller Cost)
Limited by Chilled Shelf SpaceGood FMCG presence
The Winning Differentiation

While competitors either build heavy cafe footprints, bulky cold-chain RTD bottles, or sell brew-bags that require 18 hours of preparation, Blob Coffee combines a compact, high-margin, ultra-convenient aluminum can format with zero-preservative nitrogen-flushed shelf stability.

Ambient LogisticsZero Cold Chain Overhead
SLIDE 06 // TRACTION & VALIDATIONProduct Calibration
Pre-Revenue · Active Field Testing

Calibrated in the Lab.
Tested in the Field.

The venture is currently pre-revenue with active field testing, sensory panel calibrations, and corporate pilot discussions underway in Udaipur.

Recipe & Extraction

100+ Brew Iterations

Rigorously tested grind-size distributions, steep times, and water mineral profiles to eliminate acidity spike and preserve pure specialty notes.

Recipe Formula Locked
Field Testing

Corporate Taste Panels

Conducted sampling rounds with office executives, software engineers, and specialty coffee lovers. Overwhelming preference for convenience and clean palate feel.

92% Positive Repeat Intent
Packaging Validation

Nitrogen Sealing Trial

Validated gas displacement protocols on 250ml aluminum format, achieving zero dissolved oxygen and ambient stability.

9-Month Shelf Validation
Current Stage

Ready for Micro-Manufacturing Deployment

Field testing has de-risked taste profiles, recipe consistency, and can preservation. The seed round finances the in-house micro-canning equipment to turn validation into Phase 1 revenue.

View GTM Plan
SLIDE 07 // GO-TO-MARKET STRATEGYTwo-Phase Expansion Flywheel
B2B Cash Engine → Q-Commerce Scale

Phase 1 Cashflow.
Phase 2 Omni-Channel Scale.

Rather than burning high CAC on direct-to-consumer ads, Blob Coffee launches with predictable, high-margin B2B corporate subscriptions before scaling on Quick-Commerce.

Immediate Focus (Day 1 - 90)
Phase 01 Launch

B2B Corporate Subscriptions

Daily coffee delivery subscriptions directly to high-density office pantries and executive floors in Udaipur, replacing slow coffee runs and expensive office machines.

Target Clients5 Major Corporates in Udaipur
Supply Rate10 cans / company = 50 cans / day
Unit Pricing₹150 per can
Monthly Run-rate₹1,95,000 / month
Gross Margin50% Gross Margin
Zero CAC + 100% predictable recurring monthly demand
Expansion Stage (Month 4+)
Phase 02 Expansion

Digital & Quick-Commerce Scale

Listing on top Indian 10-minute delivery networks and national marketplaces to capture broader direct-to-consumer impulse and repeat orders.

Blinkit10-Minute Dark Store Pilot
Swiggy InstamartHigh Beverage Velocity
ZeptoGen Z & Millennial Base
Amazon IndiaPan-India 6-Pack Delivery
The Ambient Advantage: Because Blob Coffee holds a 9-month shelf life without refrigeration, dark stores do not incur refrigerated slot surcharges, making distribution significantly cheaper than competitors.

Corporate Economics Simulator

Model Phase 1 corporate expansion by scaling the number of corporate clients

Corporates:5
Daily Cans50cans / day
Daily Revenue₹7,500at ₹150/can
Monthly Revenue₹1,95,00026 working days
50% Gross Profit₹97,500Net gross cash flow
SLIDE 08 // USE OF FUNDS & FINANCIALSCapital Allocation Model
Total Ask: ₹30 Lakhs

Micro-Manufacturing
Capital Efficiency.

A pragmatic capital allocation model designed to stand up an independent micro-canning unit in Udaipur, fund 50,000 cans of working capital, and launch with maximum capital efficiency.

Capital Ask (100% Setup)
₹30 Lakhs
Capex & 50k Can Inventory
Monthly Recurring OPEX
₹60,000 / mo
Ultra-Lean Overhead

Capital Setup & Inventory Breakdown

Total Upfront Capital Budget: ₹30,00,000 (100% of Seed Round)

Phase 1 Ready

Can + Print (Working Capital)

₹35 / unit (50k units) · Inventory & Working Capital
₹17,50,000

Packaging (Boxes, Shippers, Sleeves)

₹15 / unit (50k units) · Packaging Materials
₹7,50,000

Industrial Precision Grinder

₹3,00,000 / unit · Micro-Mfg Machinery
₹3,00,000

2x Can Sealing Machines

₹50,000 / machine · Micro-Mfg Machinery
₹1,00,000

Deep Fridge Storage

₹50,000 / unit · Micro-Mfg Machinery
₹50,000

Brewing Tools & Fittings

₹50,000 setup · Micro-Mfg Machinery
₹50,000
Operational Baseline

Monthly Recurring OPEX

Fixed monthly operational expenses kept intentionally lean in Udaipur, enabling break-even with just 15 cans/day of corporate orders.

Factory Facility Rent₹20,000 / month
₹2,40,000 / yr
Production Staff Salaries₹15,000 / employee (2 workers)
₹3,60,000 / yr
Industrial Power & Electricity₹5,000 / month
₹60,000 / yr
Total Monthly Overhead:₹60,000 / mo
Break-even achieved at ~14.4 corporate cans/day
Seed Fund Allocation Map (₹30 Lakhs)100% Allocated
Can + Print (58.3% · ₹17.5L)
Packaging (25.0% · ₹7.5L)
Industrial Grinder (10.0% · ₹3.0L)
2x Can Sealers (3.3% · ₹1.0L)
Fridge & Tools (3.4% · ₹1.0L)
SLIDE 09 // THE ASK & PARTNERSHIPSeed Round Opportunity
Raising ₹30 Lakhs
The Mission

Partner With Us to Make Cold Brew a
Daily Default.

We are raising ₹30 Lakhs to establish micro-manufacturing infrastructure, validate Phase 1 corporate subscriptions in Udaipur, and scale into high-velocity quick-commerce distribution.

Milestone 01: Commission Micro-Manufacturing

Deploy industrial grinder, nitrogen flushing, and 2x can sealers in Udaipur to achieve in-house 50,000 can capacity at 50% gross margin.

Milestone 02: Phase 1 Corporate Validation

Fulfill 5 corporate subscriptions in Udaipur (50 cans/day, ₹1,95,000/month run-rate) to establish cash-flow break-even.

Milestone 03: Quick-Commerce Dark Store Listing

Leverage 9-month ambient shelf life to onboard Blinkit, Zepto, and Instamart dark stores without cold-chain inventory surcharges.

Direct Founder Access
Sumit Sharma

Sumit Sharma

Founder & Beverage Architect

Schedule a direct briefing, request the detailed financial model spreadsheet, or arrange sampling in Udaipur.

Founder:Sumit Sharma (8+ Yrs F&B)
Location:Udaipur, Rajasthan, India
Round Format:Seed Round Equity · ₹30 Lakhs